Memecoins are here to stay. We all spend more time on the Internet each year, and social media is programmed to hijack our dopamine receptors to come back wanting more. Everything and everyone is vying for our attention.
Memes, the viral spread of information, are how to break through the noise. The broader financial markets, and not just crypto, have increasingly been co-opted by memes. We call it the attention economy. The best leaders embrace this culture and leverage it to their advantage (e.g. Elon Musk, Mark Zuckerberg, Donald Trump, etc).
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